I used to live opposite the old Taj shop on Bedford Place and was a regular customer, picking up bits on my way home and even using it for basics such as milk and bread. I'd always find myself tempted by nice dried fruit, fruit teas and exotic foods. It was pretty cool for a local convenience shop and excellent for unusual ingredients you can never normally find. When I discovered that the owners were expanding into a bigger premises on Western Road, I was intrigued and excited. It seemed to take an age for the doors to finally open. We'd be walking by every weekend peeking through the blinds to see what progress was like, but nothing much seemed to be happening for ages. Then suddenly, the day had arrived. Taj International Supermarket was born!
You might think with a name like Taj that the focus would be on Asian foods, but no, the stock is genuinely international. Everything from fresh fruit and veg to dried & tinned products, every kind of herb & spice and an intriguing selection of organic and vegetarian options are on offer. Now that I live the other side of town, popping over at weekends has become a treat to which I look forward with relish. If only there was a Kemptown branch, I'd never go to Asda again.
My personal favourite products include:
I could go on, but I'm sure you get the idea. Shopping there is truly an experience. Funky bollywood tunes waft through the fragrant isles and give you a real holiday vibe. I've started taking guests as a "thing to do in Brighton" when they come and stay, and they go home laden with goodies. If you live locally and haven't been already, do. If you live far away, it's a great excuse to come and visit!